Our collaboration with New Era Group involved a comprehensive review of their existing website and branding to set the stage for a transformative digital experience. We embarked on a journey to revitalize their online presence, starting with a meticulous assessment of their current website. By delving into their brand identity and understanding their unique value proposition, we sought to create a digital platform that resonated with their target audience.
Drawing inspiration from New Era Group's established logo, we took their branding to new heights by expanding it specifically for the web. Our design team meticulously crafted a fresh and engaging visual experience that seamlessly integrated the existing brand elements while breathing new life into the website's overall look and feel. By blending their core identity with modern design principles, we created an aesthetically pleasing and cohesive digital presence that truly captured the essence of their brand.
In addition to the visual overhaul, we recognized the need for enhanced functionality and ease of use. Leveraging our expertise in web development, we undertook the complete redevelopment of their website on a modern and user-friendly Content Management System (CMS). This strategic decision allowed us to empower New Era Group with a robust platform that simplified content management and offered intuitive tools for seamless updates and additions. The new CMS facilitated efficient website maintenance, ensuring that New Era Group could focus on what matters most - delivering valuable information and engaging experiences to their visitors.