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Surefire Safety Communications Inc

How we helped a small business increase their web traffic and simplify their internal processes in one go

Surefire Safety Masthead

Launch Date

What We Did

  • Brand Refresh
  • Web Design
  • User Interface Development
  • Back-end Development
  • Search Engine Optimization
  • Search Engine Marketing
Surefire Safety Communications Inc. Logo


The Big Picture

When Haley approached us for a new website for her fire safety planning business, she wanted to have the best looking website of her competitors, but also be able to simplify her business processes by collecting more information online.


Annual Report Tour

In this video tour, I show you how I built the Annual Report project and how AITC SK's content editors can create new Annual Reports that look unique and amazing each year.


Past Projects

Haley really wanted to be able to keep her website up to date and showcase past projects so we built an app that easily lets her add new project cards. Her team can even group them by different categories and configure different presentation settings to vary the look and feel.

Past Projects


Process Streamlining

In addition to a regular contact form, Surefire wanted customers to be able to send a Request for Quote that included files about their potential customer's project.

We also built an online form that her existing customers can use to fill out building information at the start of each project. This saves her company hours each week so they can focus on delivering great work.

Request an estimate form


Optimization and Marketing

One of the specific requests with Surefire was that the site drive more traffic. So we put extra effort into optimizing the performance for search engines and made it easy for them to manage meta data so their campaigns are as strong as they can be.


Haley Lopez


"Our team at Surefire Safety contracted Aaron at Wolf X Machina to design and develop our new website. Aaron and his team were easy to work with, communicative and very organized. Our website turned out exactly how we hoped it would: easy to use, beautiful and reflective of our brand and services.

The new website has features our last did not - it has allowed us to digitize some of our forms and we can now market using Google Ads. All in all, we are very happy with our experience, and our new website!"

Let's work together

We start working on projects like this every week. Email us at or fill out this form.

Wolf X Machina Interface Development logo

Wolf X Machina is a team of developers and designers located in Victoria, BC and Saskatoon, SK. We've completed projects for very recognizable brands and our work is used by hundreds of thousands of people around the world.